ChatGPT Mobile App Hits $2B, Dominates AI Assistant Market
The ChatGPT mobile app for iOS and Android has achieved an extraordinary financial milestone, surpassing $2 billion in global consumer spending since its launch in May 2023, according to app intelligence firm Appfigures. This monumental figure firmly cements ChatGPT’s position as the undisputed leader in the burgeoning AI assistant market, dwarfing the combined lifetime revenue of its closest mobile competitors, including Claude, Copilot, and Grok, by approximately 30 times.
The app’s growth trajectory in 2025 has been particularly impressive. In the first seven months of the year alone, from January through July, the ChatGPT app generated an astounding $1.35 billion in revenue. This represents a staggering 673 percent year-over-year increase compared to the $174 million earned during the same period in 2024, translating to an average monthly earning of roughly $193 million. To put this dominance into sharper relief, ChatGPT’s average monthly consumer spending is about 53 times higher than Grok’s, which recorded approximately $3.6 million per month and $25.6 million year-to-date.
Beyond raw revenue, user engagement and willingness to spend are equally striking. Globally, ChatGPT users have spent an average of $2.91 per download, significantly outpacing Grok ($0.75) and Copilot ($0.28). In the United States, this figure surges to an impressive $10 per download, with U.S. consumers contributing a substantial 38 percent of the app’s total lifetime revenue. The app’s reach is also unparalleled, boasting an estimated 690 million global downloads, far exceeding Grok’s 39.5 million. Monthly downloads now average 45 million, marking a 180 percent increase from the previous year, with India leading in lifetime installs, followed closely by the U.S.
Several factors contribute to ChatGPT’s overwhelming success. Its early mover advantage in making sophisticated AI accessible to the general public played a pivotal role in capturing initial mindshare and user adoption. The app’s user-centric design, coupled with its remarkable versatility, has made it an indispensable tool for a wide array of tasks, from academic assistance and professional communication to creative content generation, translation, and even coding. OpenAI’s continuous innovation, such as the release of models like GPT-4o, has further fueled its mobile revenue, with the app seeing a 22% single-day revenue increase upon GPT-4o’s debut. The ability for users to engage with cutting-edge AI features, including multimodal capabilities across text, voice, and vision, has driven significant consumer interest and a willingness to pay for premium experiences. Furthermore, ChatGPT’s growth has been largely community-driven, propelled by enthusiastic users sharing their experiences and capabilities across platforms.
ChatGPT’s extraordinary performance underscores a broader, transformative trend within the mobile AI landscape. The overall mobile AI application market is experiencing explosive growth, projected to exceed $2 billion in 2025, with general assistant apps accounting for a significant portion of consumer spending. While new entrants like DeepSeek are emerging and demonstrating strong download figures, hinting at a competitive shift, ChatGPT continues to maintain its stronghold in overall usage and engagement. The data clearly indicates a robust and accelerating consumer adoption of generative AI tools, highlighting that users are not only embracing these technologies for daily tasks but are increasingly prepared to invest in premium AI services. This mobile-first approach is proving crucial for widespread AI integration into everyday life, with ChatGPT currently setting the pace for the industry.
The ChatGPT mobile app’s rapid ascent to $2 billion in consumer spending is more than just a financial triumph for OpenAI; it’s a profound indicator of AI’s deepening integration into our daily lives, showcasing a future where intelligent assistants are a staple in every pocket.